Dubai, UAE – In a move that reinforces its growing footprint in the Middle East, Dreame Technology has unveiled its second UAE flagship store at Mall of the Emirates, just four months after opening its first regional outlet at Dubai Hills Mall. The new store, located on the first floor at Unit No. G25, reflects the smart appliance brand’s continued investment in innovation, retail expansion, and community engagement.
Showcasing Innovation: World’s First AI Robotic Arm Vacuum
The new store highlights Dreame’s latest innovations, most notably the H15 Pro Wet and Dry Vacuum, which features the world’s first AI-powered robotic arm specifically designed for precision edge cleaning. The smart arm is engineered to detect walls and tight corners, activating within 0.2 seconds to eliminate the standard 2cm cleaning gap left by traditional vacuums.
The H15 Pro is equipped with a hot water self-cleaning system, using 240ml of water heated to 100°C to cleanse its brush. According to the company, this represents a 98.3% increase in water output compared to the previous generation. Users can control the vacuum through a mobile app offering three cleaning modes: Standard, Deep Clean, and Auto Adjust—adding convenience and customization to the cleaning process.
Expansion into Entertainment: TVs Coming Soon
In a bold step beyond cleaning technology, the Mall of the Emirates location also marks the first store in the Middle East where Dreame will preview its upcoming television product line, set to launch in September. A dedicated showcase area is currently being finalized and is expected to open to the public within the coming month, adding a new dimension to Dreame’s smart home portfolio.
Market Leadership and Global Reach
Founded in 2017, Dreame has rapidly emerged as a global leader in smart home appliances. Market research firm Frost & Sullivan reports that Dreame holds the number one market share for robot vacuums in 18 countries, including the UAE. The company currently serves over 30 million households and maintains a presence in more than 6,000 retail locations worldwide.
According to Toni Xia, President of MENA, India, and Latin America, the Middle East continues to be a strategic growth market for Dreame. Johannes Mueller, Director of MENA, emphasized the company’s commitment to customer service, highlighting a two-year warranty on eligible products and dedicated after-sales service centers in both the UAE and Saudi Arabia.
Technology with a Purpose: Supporting the Community
To mark the opening, Dreame also announced a donation to the Rashid Center for People of Determination, underscoring its commitment to giving back. The initiative is part of the company’s broader mission to ensure that technology serves communities as well as consumers.
Looking Ahead
With its expanded presence in one of Dubai’s most prestigious shopping destinations and a growing product lineup that now includes upcoming televisions, Dreame is poised to further cement its position as a pioneer in smart living solutions. As consumer demand for intelligent, multifunctional home appliances rises across the Middle East, Dreame’s blend of innovation, accessibility, and social responsibility sets it apart as a brand to watch in the region’s evolving tech landscape.
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