PPDS, the exclusive global provider of Philips Professional Displays, has announced a new distribution agreement with FVC in the Middle East. Through this collaboration, FVC will distribute a wide range of PPDS solutions, including digital signage, direct view LED displays, and professional TVs. Additionally, FVC will introduce PPDS Studio Hubs within its demo centers in Dubai and Riyadh.
This strategic partnership is set to expand PPDS’ reach across the Middle East and parts of North America. By leveraging FVC’s established ecosystem of partners and technical expertise, system integrators and end customers in the region will gain easier access to the full PPDS portfolio.
Based in Dubai, FVC is a leading value-added distributor known for its strong industry network and customer support. The addition of PPDS Studio Hubs in key regional hubs aims to create dedicated spaces where integrators and clients can experience Philips Professional Displays firsthand.
“By combining our new partnership with FVC and the introduction of PPDS Studio Hubs in Dubai and Riyadh, we are strengthening connections between local markets and our global innovation network,” said Jae O Choi Park, Head of Commercial EMEA at PPDS. “These spaces will provide system integrators and customers with the opportunity to explore our solutions, collaborate with technology partners, and be inspired by the possibilities we bring.
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